Embedded Marketing Team

Your competitors are showing up where your buyers are searching.

Get to enterprise pipeline faster. With an embedded marketing team that already knows your buyer.

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Marketing without positioning is just noise.

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For Head of Marketing and Content leads at B2B SaaS companies

You have a strategy. You don't have the capacity to execute it.

Blogs aren't going out. LinkedIn is inconsistent. SEO is a backlog item. You're managing freelancers who need briefing every time and the content that does go out isn't moving the needle on pipeline.

Your content is generating traffic. Not pipeline.

Generic blogs that rank for keywords your buyers don't search. Content written for the wrong stage of the funnel. A distribution system that posts consistently but converts no one.

You're invisible where your buyers are searching.

51% of B2B buyers start research in ChatGPT before visiting any website. If your content doesn't answer the questions your enterprise buyer is asking, you don't exist in their evaluation process.

What your marketing looks like six months in.

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Enterprise buyers find you before you reach out to them

Your content answers the exact questions your ICP types into ChatGPT. Every blog, every LinkedIn post, every campaign is built from the same positioning, not briefed from scratch each time.

You stop managing freelancers

You stop starting from zero every month. You have one embedded team that already knows your ICP, your messaging, and your competitive landscape and produces without overhead.

SEO and AEO strategy

Built around how your enterprise buyer actually searches, not generic keyword lists. Content that ranks and gets cited in AI answers where your buyers are already looking.

Blog content that drives pipeline, not just traffic

Every article mapped to a specific buyer at a specific funnel stage before a word is written. Content that earns the demo, not just the bookmark.

Monthly performance reviews

Tied to what actually matters, pipeline, not pageviews. Every month we review what's working and double down.

What clients say

The moment it clicked for them is usually two weeks into the Pilot

Alex Kracov

CEO & Co-Founder, Dock

"We knew our product was strong, the results were there. What we didn't see was how much our messaging was getting in the way. MAD Magnet gave us a clear picture of exactly who each buyer is, what they need to hear, and in what order. For the first time, the roadmap had one job per quarter."

Sandy Mangat

Head of Marketing, Pocus

"Honestly, we were producing a lot but I couldn't tell you what was actually moving the needle. MAD Magnet helped us slow down and figure out who we were actually writing for. That shift took a few weeks but it changed how the whole team thinks about content."

Daniel Zarick

CEO & Co-Founder, Arrows

"We needed design, content, and dev, but not all three at full capacity every month. This was the only model that actually made sense for where we are. Now we send one update and the work gets done. It sounds simple but it's not something we had before."

Kanishka

Content Manager, Beehiiv

"MAD Magnet plugged into our content operation fast, matched our voice, and delivered consistently. Exactly the kind of capacity you need when you're scaling output without scaling headcount."

How we work as your embedded marketing team

01

Foundation

ICP, positioning, and messaging locked in. Every piece of content mapped to a specific buyer before a word is written.

02

Build

Blog cadence live. LinkedIn activated. AEO optimization begins. First pipeline signals emerge.

03

Compound

Organic traffic grows. Enterprise buyers find you before outreach. Content starts working without you pushing it.

04

Review & Double Down

Monthly performance review tied to pipeline. What works gets more. What doesn't gets cut.

Add what you need.

Every add-on plugs directly into your core package

Ask about add-ons→

Additional Developer
Need to ship faster or tackle a more complex Webflow build? Add a dedicated developer who already knows your stack.
+ €1,500/month
Additional Copywriter
More content, more campaigns,more assets, without briefing someone new on your positioning.
+ €900/month
Social Media Management
A dedicated social media managerwho runs your LinkedIn and Instagramfrom the same brand foundation, not a separate vendor with a separate brief.
+ €1,500/month
Influencer Marketing
‍B2B influencer strategy and executionfor SaaS and AI companies buildingcategory awareness and trustwith the right audience.
+ €1,200/month

Design Sprint

Taking Delectus AI from a complex product demo to a brand enterprise buyers understand in 30 seconds.

Rebranding

How do you reposition a platform that 10,000 customers love but the wrong customers keep finding?

Rebuilding Pocus's content system to convert the buyer, not just the community.

B2B SaaS · Marketing Partner

From feature-first messaging to a positioning that closes enterprise deals.

Pilot Program · Positioning

Giving Arrows a full senior team without a single full-time hire.

100h Team Subscription

Hiring, outsourcing, or Mad Magnet?

How the same project actually runs

One embedded team versuswhat most B2B SaaS companiesare currently running.

Mad Magnet

Freelancers

In-house

Decision speed

Same day

Your pace

2–6 weeks

Cost

One invoice

Multiple fees, no control

Salary + tools + training

Strategy/execution

One team

Your job to connect the dots

Requires senior hire first

Brand consistency

Built in, same brief, same team

You manage across vendors

Builds over 12+ months

Ramp time

Day 1

2–4 weeks per person

3–6 months to hire

Best For

$5M–$30M ARR, scaling to enterprise

Scoped tasks with clear brief

$30M+ ARR,, CMO and team in place

Start before the Pilot or validate what you already suspect

Run your free positioning audit in 60 seconds.

Not sure if your positioning is the problem? The MAD Magnet Positioning Audit Tool gives you an instant diagnosis before you invest in anything.

Get my free positioning audit

5.0

Used by 100+ B2B SaaS companies

FAQ

Frequently Asked Questions

Do we need to do the Pilot first?

Yes. The Marketing Partner engagement is built on your positioning foundation. If you haven't done the Pilot, we start there because content without positioning is just noise.

How long before we see results?

Content compounds. First pipeline signals typically appear in month 2–3. Measurable organic growth by month 4. AEO visibility within 60–90 days of optimization.

Do you write the content or do we?

We write everything. You review and approve. Our team includes a dedicated content marketer, SEO specialist, and copywriter, all working from your positioning, not a generic brief.

What if we already have a content person in-house?

We embed alongside them. We bring the strategy, the SEO/AEO layer, and the execution capacity. Your person focuses on what only they can do.

The partner that makes your marketing team unstoppable

Every quarter without clear positioning is a quarter competitors get shortlisted instead. Book a free consultation or send us a message. Completely free. Immediate recommendations.

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