1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently, remember your preferences, and provide information to website owners about how their site is being used.

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Cookies can be session cookies, deleted when you close your browser, or persistent cookies that remain on your device for a set period of time. They can be set by the website you are visiting (first-party cookies) or by third-party services running on that website.

2. What Cookies We Use

2.1 Essential cookies

These cookies are strictly necessary for our website to function properly. They cannot be disabled. They do not store any personally identifiable information.

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Session cookie — maintains your session while you browse the website. Expires when you close your browser.

Security cookie — protects against cross-site request forgery attacks. Expires when you close your browser.

Cookie consent cookie — remembers your cookie consent preferences so you are not asked again on every visit. Expires after 1 year.

2.2 Analytics cookies

These cookies help us understand how visitors use our website. All data is collected anonymously and used only to improve the website experience. These cookies are only placed with your consent.

_ga (Google Analytics) — distinguishes unique users by assigning a randomly generated number as a client identifier. Expires after 2 years.

_ga_* (Google Analytics) — maintains session state across pages. Expires after 2 years.

_gid (Google Analytics) — distinguishes users. Expires after 24 hours.

_gat (Google Analytics) — throttles the request rate to Google Analytics. Expires after 1 minute.

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

2.3 Functional cookies

These cookies enable enhanced functionality and personalization when you return to our website. They are only placed with your consent.

Language preference cookie — remembers your language preference so you do not need to reset it on each visit. Expires after 1 year.

2.4 Marketing cookies

These cookies track activity across websites to help us deliver relevant advertising and measure the effectiveness of our marketing. They are only placed with your explicit consent.

_fbp (Meta/Facebook) — used by Meta to deliver advertisements and track visits across websites. Expires after 3 months.

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LinkedIn Insight Tag (LinkedIn) — used for conversion tracking, retargeting, and analytics for LinkedIn advertising campaigns. Expires after 90 days.

3. Third-Party Services

Some cookies on our website are set by third-party services we use to operate and improve our website. These providers have their own privacy policies governing how they use your data:

Google Analytics — website analytics and performance tracking. Google Privacy Policy

Webflow — our website hosting platform. Webflow Privacy Policy

Meta (Facebook/Instagram) — social media advertising and tracking. Meta Privacy Policy

LinkedIn — professional network advertising and analytics. LinkedIn Privacy Policy

We do not control third-party cookies. Please refer to the privacy policies linked above for more information on how each provider uses cookies and how you can manage them.

4. How to Manage Cookies

4.1 Browser settings

You can control and manage cookies directly through your browser settings. Most browsers allow you to view cookies stored on your device, delete all or specific cookies, block cookies from specific websites, or set preferences before cookies are placed.

Instructions for managing cookies in common browsers:

Google Chrome — Settings → Privacy and Security → Cookies and other site data

Mozilla Firefox — Settings → Privacy and Security → Cookies and Site Data

Safari — Preferences → Privacy → Manage Website Data

Microsoft Edge — Settings → Cookies and site permissions

Please note that disabling certain cookies may affect the functionality of our website. Essential cookies cannot be disabled as they are strictly necessary for the site to operate.

4.2 Opt-out tools

You can also manage your tracking preferences across multiple websites using these tools:

Digital Advertising Alliance Opt-Out

Your Online Choices (EU)

Google Analytics Opt-Out Browser Add-on

5. Your Cookie Choices

When you first visit our website, you will see a cookie banner asking for your consent to use non-essential cookies. You can accept all cookies, accept essential cookies only, or manage your preferences by category.

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You can change your cookie preferences at any time by clearing your browser cookies and revisiting our website, or by contacting us at office@madmagnet.com.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal and regulatory reasons. When changes are made, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

7. Contact Us

If you have any questions about how we use cookies, please contact us:

MAD Magnet Studio d.o.o.
Dubrovačka 5, Niš, Serbia
Email: office@madmagnet.com
Phone: +381 60-3346-466