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We built this team for one specific problem
B2B SaaS companies with strong products,smart teams and a brand built for a completely different buyer than the one they were now trying to close. We are the embedded design and marketing team exclusively for B2B SaaS and AI companies scaling past product-led growth.
Results
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Client retention rate
Most of our work comes from partners who stayed and grew with us
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Active partners
B2B SaaS and AI companies runningon systems we built and still own together
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Specialists on every project
Brand, design, growth, strategy, copy, in one team from day one. No handoffs. No lost context between deliverables
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Projects delivered
Every one led end-to-end.One brief, one direction, one teamthat owns the result
How we work?
What you actually get when one team owns all of it
Not three agencies pointing fingers at each other. One team that owns the brief, the strategy,and the result, from the same positioning foundation.
Positioning that enterprise buyers understand
A clear, specific story about why your productis the right choice for the company reading your website and content right now.
A brand that gets you on the enterprise shortlist
Your brand needs to signal credibility at the deal size you are targeting before your sales team gets involved.
A full senior team for the cost of one in-house hire
Hiring a senior designer, strategist, SEO specialist and copywriter costs $300K–$600K annually before benefits and overhead.
Hiring, outsourcing, or Mad Magnet?
How the same project actually runs
One embedded team versuswhat most B2B SaaS companiesare currently running.
MAD
Freelancers
In-house
Decision speed
Same day
Your pace
2–6 weeks
Cost
One invoice
Multiple fees, no control
Salary + tools + training
Strategy/execution
One team
Your job to connect the dots
Requires senior hire first
Brand consistency
Built in, same brief, same team
You manage across vendors
Builds over 12+ months
Ramp time
Day 1
2–4 weeks per person
3–6 months to hire
Best For
$5M–$30M ARR, scaling to enterprise
Scoped tasks with clear brief
$30M+ ARR,, CMO and team in place
Partner Program
The closed ecosystem built around B2B SaaS growth
We are building a network of agencies, VCs,advisors, and specialists who all work with B2B SaaS and AI companies. If that is your world, we should talk. Three ways to work together:
Simple Referral
You refer a B2B SaaS company to us.We handle everything.They get the right team.You earn 10–15% of contract value.
Reverse Referral
When our clients need something outside our lane, a dev studio,legal, finance, or whatever you specialize in, we send them directly to you.
Co-Delivery
Same engagement, different lanes.You own your part. We own ours.The client gets full coverage without managing five vendors.
What clients say
The moment it clicked for them is usually two weeks into the Pilot
"We knew our product was strong, the results were there. What we didn't see was how much our messaging was getting in the way. MAD Magnet gave us a clear picture of exactly who each buyer is, what they need to hear, and in what order. For the first time, the roadmap had one job per quarter."
"Honestly, we were producing a lot but I couldn't tell you what was actually moving the needle. MAD Magnet helped us slow down and figure out who we were actually writing for. That shift took a few weeks but it changed how the whole team thinks about content."
"We needed design, content, and dev, but not all three at full capacity every month. This was the only model that actually made sense for where we are. Now we send one update and the work gets done. It sounds simple but it's not something we had before."
"MAD Magnet plugged into our content operation fast, matched our voice, and delivered consistently. Exactly the kind of capacity you need when you're scaling output without scaling headcount."
Who We Are
Built for people who want to go deep in the B2B SaaS industry, mentored by specialists across the ecosystem, with access to industry events and the kind of expertise that only comes from working on one vertical.
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The partner that makes your marketing team unstoppable
Book a free consultation or send us a message.
Completely free. Immediate recommendations.
Completely free. Immediate recommendations.
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