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Embedded B2B SaaS Marketing Agency
Claude Code Agency Partner
The design & marketing team for your B2B SaaS company
Your embedded design and marketing team for B2B SaaS and AI companies ($5M+ ARR) moving from product-led growth to enterprise sales
Where is your positioning losing enterprise deals?
Trusted by B2B SaaS and AI companies scaling to enterprise
Our solutions
Design + Marketing under one roof,with deep SaaS fluency
Explore our Pilot and additional services. Scale with what you need.
Explore Services
Marketing Partner
Your embedded marketing team. SEO, AEO, content, blogs, and social, run by one team that already knows your buyer
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Design Sprint & Rebranding
Brand built for the buyer you're actually trying to close. Visual identity, web and social templates, and art direction, built on your ICP.
100-Hour Team
Full team access, flexible scope. 100 hours per month of brand, design,marketing, copy, and strategy, all in one subscription
Our solutions
We've built this for two types of companies
B2B SaaS · $5M–$50M ARR
You closed Series A or B. Self-serve growth plateaued. Enterprise deals are stalling and the brand still speaks to the buyer you had two years ago. We rebuild your positioning, brand and go-to-market for the buyer you're actually trying to close.
AI companies · Early-to-growth stage
Your product is genuinely different. Nobody outside your team can explain what makes it so. Every AI company sounds the same and you're starting to sound like them too.We build the brand and messaging system that makes your differentiation impossible to miss.
What we've built
Some of the brands we've diagnosed,built, and grown
By the numbers
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Client retention rate
Most of our work comes from partners who stayed and grew with us
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Active partners
B2B SaaS and AI companies runningon systems we built and still own together
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Specialists on every project
Brand, design, growth, strategy, copy, in one team from day one. No handoffs. No lost context between deliverables
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Projects delivered
Every one led end-to-end.One brief, one direction, one teamthat owns the result
What clients say
The moment it clicked for them is usually two weeks into the Pilot
"We knew our product was strong, the results were there. What we didn't see was how much our messaging was getting in the way. MAD Magnet gave us a clear picture of exactly who each buyer is, what they need to hear, and in what order. For the first time, the roadmap had one job per quarter."
"Honestly, we were producing a lot but I couldn't tell you what was actually moving the needle. MAD Magnet helped us slow down and figure out who we were actually writing for. That shift took a few weeks but it changed how the whole team thinks about content."
"We needed design, content, and dev, but not all three at full capacity every month. This was the only model that actually made sense for where we are. Now we send one update and the work gets done. It sounds simple but it's not something we had before."
"MAD Magnet plugged into our content operation fast, matched our voice, and delivered consistently. Exactly the kind of capacity you need when you're scaling output without scaling headcount."
FAQ
Frequently Asked Questions
What makes MAD Magnet differentfrom a standard marketing agency?
Before we write a word or design a pixel,we audit your brand, define your ICP, map your competitive landscape and build the positioning framework everything else is built on.We work exclusively with B2B SaaS and AI companies, which means we are not adapting a generic playbook to your industry. We already know your buyer, your sales cycle and what enterprise procurement committees actually look for before they shortlist a vendor. One team. One brief. Deep SaaS fluency.
We're between $5M and $15M ARR and not sure if we need an agency or a full-time hire. What do you recommend?
At this stage, an embedded agency almost always outperforms a single hire.You need strategy and execution acrossbrand, design, content, and SEO simultaneously and one person cannot do all of that well. We give you a full team from day one, at a fraction of the cost of building that team internally.
What exactly is included in the Pilot Program and what do we get at the end of it?
Brand audit, ICP definition,competitor research, positioning framework, messaging framework, and a 12-month roadmap, delivered in 2 to 4 weeks. Everything we produce belongs to you, regardless of what you decide next. 90% of clients who go through the Pilot stay, because by the end they have more clarity than they had going in.
Where are you based and how do you workwith companies across different time zones?
We're based in Serbia, UTC+2. We work with B2B SaaS and AI companies across Europe, the US, and the Middle East. European clients work in real-time with us, full overlap. For the Middle East and Asia, we cover your afternoon and end of day. For US clients, your morning briefings land on our desk by the time you start, same-day turnaround guaranteed. Remote-first since day one, same-day response regardless of where you are.
How long before we start seeing results from working with you?
It depends on what we are building.Positioning and messaging clarity: 2 to 4 weeks through the Pilot. Website conversion improvement: visible within 30 to 60 days of launch.SEO and organic content: meaningful signals within 6 months, compounding over 12 to 18 months.AEO and AI search visibility: measurable within 60 to 90 days of technical implementation.The first initiative is always live before the Pilot is done.
Do we have to sign a long-term contractor can we start small?
Every engagement starts with the Pilot, a 2 to 4 week project at €1,500 with no long-term commitment attached. After the Pilot, you decide what comes next based on what the diagnosis shows. Monthly retainers run on 30-day notice.No lock-in before we've proven the work is moving things that matter.
Mad Magnet Blog
What your enterprise buyers are Googling right now
The partner that makes your marketing team unstoppable
Book a free consultation or send us a message.
Completely free. Immediate recommendations.
Completely free. Immediate recommendations.
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